{"id":17102,"date":"2021-04-19T15:18:05","date_gmt":"2021-04-19T15:18:05","guid":{"rendered":"https:\/\/www.pacuareoutdoorcenter.com\/?p=17102"},"modified":"2025-08-16T17:17:39","modified_gmt":"2025-08-16T17:17:39","slug":"why-do-they-always-say-pura-vida","status":"publish","type":"post","link":"https:\/\/pacuareoutdoorcenter.com\/nl\/2021\/04\/19\/why-do-they-always-say-pura-vida\/","title":{"rendered":"What does Pura Vida mean?"},"content":{"rendered":"<p>&#8220;Pura vida,&#8221; a quintessential Costa Rican expression, translates to &#8220;pure life.&#8221; Its richness lies in its varied interpretations, encompassing phrases like &#8220;full of life,&#8221; &#8220;this is living!&#8221;, &#8220;everything&#8217;s great,&#8221; or &#8220;the essence of living.&#8221; Versatile in its use, &#8220;pura vida&#8221; serves as a greeting, a farewell, a response affirming positivity, and a means of expressing gratitude or appreciation. Today, this expression transcends mere words \u2013 it embodies a philosophy. It&#8217;s a lifestyle synonymous with a carefree, optimistic, and untroubled attitude.<\/p>\n\n\n\n<p>The phrase&#8217;s roots trace back to Mexico, as per V\u00edctor Manuel S\u00e1nchez Corrales from the University of Costa Rica. Its introduction to Costa Rican culture is credited to the <a href=\"https:\/\/en.wikipedia.org\/wiki\/Pura_Vida_(film)\" target=\"_blank\" rel=\"noopener\">1956 Mexican film &#8220;\u00a1Pura vida!,<\/a>&#8221; where Antonio Espino, the lead actor, frequently employed &#8220;pura vida&#8221; in unconventional contexts. Adopted eagerly by Costa Ricans, the phrase gained widespread usage, mirroring its cinematic origin. By the mid-1990s, &#8220;pura vida&#8221; not only found its place in dictionaries but also emerged as Costa Rica&#8217;s de facto motto, an emblem of national identity and attitude.<\/p>\n\n\n<style>.kb-image17102_3fa5be-ef .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image17102_3fa5be-ef\"><figure class=\"aligncenter size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/pacuareoutdoorcenter.com\/wp-content\/uploads\/2021\/04\/pura-vida-225x300.jpeg\" alt=\"\" class=\"kb-img wp-image-29080\" srcset=\"https:\/\/pacuareoutdoorcenter.com\/wp-content\/uploads\/2021\/04\/pura-vida-225x300.jpeg 225w, https:\/\/pacuareoutdoorcenter.com\/wp-content\/uploads\/2021\/04\/pura-vida-768x1024.jpeg 768w, https:\/\/pacuareoutdoorcenter.com\/wp-content\/uploads\/2021\/04\/pura-vida-1152x1536.jpeg 1152w, https:\/\/pacuareoutdoorcenter.com\/wp-content\/uploads\/2021\/04\/pura-vida.jpeg 1536w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><figcaption>Pura Vida! Movie poster from 1956<\/figcaption><\/figure><\/div>\n\n\n\n<p>The film in entirety <a href=\"https:\/\/www.youtube.com\/watch?v=5zLJeSrZiTs\" target=\"_blank\" rel=\"noopener\">can be watched here on YouTube.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The phrase &#8220;pura vida&#8221; is to Cost Rica what &#8220;water&#8221; is to the human body.<\/p>","protected":false},"author":3,"featured_media":28184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-17102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-costa-rica"],"taxonomy_info":{"category":[{"value":16,"label":"Costa Rica"}]},"featured_image_src_large":["https:\/\/pacuareoutdoorcenter.com\/wp-content\/uploads\/2023\/01\/Bikes-7-1024x683.jpg",1024,683,true],"author_info":{"display_name":"Staff","author_link":"https:\/\/pacuareoutdoorcenter.com\/nl\/author\/staff\/"},"comment_info":0,"category_info":[{"term_id":16,"name":"Costa Rica","slug":"costa-rica","term_group":0,"term_taxonomy_id":16,"taxonomy":"category","description":"","parent":0,"count":28,"filter":"raw","cat_ID":16,"category_count":28,"category_description":"","cat_name":"Costa Rica","category_nicename":"costa-rica","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/posts\/17102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/comments?post=17102"}],"version-history":[{"count":4,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/posts\/17102\/revisions"}],"predecessor-version":[{"id":33424,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/posts\/17102\/revisions\/33424"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/media\/28184"}],"wp:attachment":[{"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/media?parent=17102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/categories?post=17102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pacuareoutdoorcenter.com\/nl\/wp-json\/wp\/v2\/tags?post=17102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}